El Noras – Trusted Brands for Every Home.
At El Noras for Trading & Import (Boom Home), we believe that every home deserves quality, elegance, and functionality. Since 2020, we have specialized in bringing premium kitchenware, home tools, and innovative lifestyle products from Turkey, Italy, Spain, and China directly to the Egyptian market.
We are proud to be the exclusive agents of renowned international brands such as Juypal Hogar (Spain) and Marietti (Italy), ensuring our customers enjoy authentic products that combine modern design with trusted durability.
Our Experience & Expertise
With over 23 years of experience in import, distribution, and business development, our team has built a reputation for professionalism, transparency, and long-term partnerships.
Today, El Noras operates across multiple channels serving both B2B and B2C customers through wholesale, retail, and leading online platforms such as Amazon, Hyper One, Oscar, and more.
Our Commitment to Customers
Our commitment goes beyond trade. We are dedicated to customer satisfaction, continuous innovation, and building a strong digital presence through our e-commerce platform and social media channels. Backed by a passionate team, advanced operations, and a growing network of partners, we aim to become the leading homeware company in Egypt and the region.
